Weyco Group is the corporate parent of several leading shoe brands, including Florsheim, Stacy Adams, Nunn Bush, BOGS, and Umi.
Weyco reached out to Saturn Lounge in 2013, desiring more beautiful imagery for these brands, and our Saturn Lounge team began developing creative approaches for everything from product shots to on-figure fashion photography. Photo categories include retail, print ad and web photos, catalog images, and tradeshow visuals. Saturn takes the lead in creative concept development, and location, model, styling and prop selection for each assignment.
Weyco has also brought Saturn Lounge on board to develop a number of marketing videos over the past five years. Saturn develops storytelling concepts for each video and handles all elements of the production. Uniquely creative video concepts Saturn conceived for Weyco include a Parkour approach for Nunn Bush Kore and a dancing shoe for the Florsheim XL Extralight. In 2017, Saturn concepted and produced a beautiful Florsheim 125th anniversary video featuring the second and third generations of the Florsheim family, along with a variety of historical company artifacts.